This post is written by Robbie Vogel, a writer/editor with Vistaprint. Robbie has worked for microbusinesses in both PR and advertising.
A brand identity, in essence, is the look and feel of your business. Everything that shapes the public’s perception of your business is part of your brand identity, from the inside of your store to your business cards, stationary, and marketing materials.
This post is written by Megan Totka, Chief Editor for ChamberofCommerce.com. She writes on small business news and small business tips and resources. ChamberofCommerce.com helps small businesses grow their business on the web and helps them find their local Chamber of Commerce.
Seasonal small businesses face challenges, particular during the off-season. But just because you may not be in the peak months for your business does not mean there are no opportunities for marketing.
This post is written by Robbie Vogel, a writer/editor with Vistaprint. Robbie has worked for microbusinesses in both PR and advertising.
On May 20th, search and media giant Yahoo acquired Tumblr, a fast-growing microblogging platform and social network. Tumblr is an interesting medium, and is still relatively new on the scene. Though it doesn’t replace a business website, there are several aspects of this service that make it attractive for a time-strapped small business owner. We wrote a post earlier today outlining what it is and how the move will impact the small business landscape.
This post is written by Robbie Vogel, a writer/editor with Vistaprint. Robbie has worked for microbusinesses in both PR and advertising.
On Monday, May 20, Yahoo issued a press release stating their purchase of Tumblr, the popular social network and microblogging platform. This has several important effects on small business marketing, which we outline below. But first, here is a breakdown of what you need to know about Tumblr:
This post is written by Kristen Johnson, a member of Vistaprint’s social media team who focuses on content marketing.
After nine years of watching the gang at Dunder Mifflin grow and evolve, NBC’s The Office finally put an end to the series last Thursday with a finale that brought laughter, tears and even a cameo from the series’ original star, Michael Scott.
Over the years, the majority of things that came out of Michael’s mouth were often highly inappropriate for an office setting, from his “that’s what she said” jokes to his colorful portrayals of his alter-egos Prison Mike and Michael Klump. As a small business owner, you may even argue that Michael Scott is the perfect example of what not to do in a management role. However if you can see past his immature antics and plentiful wisecracks, there are still some everyday lessons and leadership advice that you can take away from Michael Scott and the Dunder Mifflin team:
This blog post was written by Bobby Gaglini, who works on the external marketing team at Vistaprint, and specializes in search marketing.
Search Engine Optimization (SEO) keywords. They can drive any website owner crazy. But, with some research and solid writing skills, conquering your keywords will be easy instead of exhausting.
This post is written by Robbie Vogel, a writer/editor with Vistaprint. Robbie has worked for microbusinesses in both PR and advertising.
Let’s be honest, not many of us have time to sit down for breakfast before work. Many of us skip the meal entirely, a bad habit that leads to a slow metabolism and overeating later in the day.
A travel mug of tea might be the closest some people come to a healthy breakfast, so read on for five quick breakfast foods that can improve your mood and energy for the rest of your day. Read more…
This post is written by Kristen Johnson, a member of Vistaprint’s social media team who focuses on content marketing.
Pinterest has taken the social media world by storm by quickly moving up the charts as one of the most active and engaging platforms around. We first mentioned Pinterest on our blog about a year ago when the network was just starting to generate buzz. Since then, the network has exploded in popularity. In fact, a recent infographic published by Wishpond revealed that the total number of unique visitors to Pinterest increased by 2,702.2% since May 2011.
This post is written by Kristen Johnson, a member of Vistaprint’s social media team who focuses on content marketing.
Social media networks have completely revolutionized the way in which we communicate with one another. They enable us to engage with friends, extended relatives, A-List celebrities, big name brands, and even high-powered industry or political figures. Which means that businesses must be cognizant of the power that social media now plays in driving consumer opinion and buying decisions. Read more…
This post is written by Megan Totka, Chief Editor for ChamberofCommerce.com. She writes on small business news and small business tips and resources. ChamberofCommerce.com helps small businesses grow their business on the web and helps them find their local Chamber of Commerce.
As the weather heats up, the time for summer vacations draws near. It is estimated that nearly half the American population, or 140,000,000 people, will travel this summer.
If you own a small business, you need a vacation just as much as traditional employees but may not feel comfortable totally unplugging and disappearing for the length of your time off. After all, there is really no one who can completely fill in for you during the time you are away from your office, store or computer. There are some ways to find a happy medium, however, and still enjoy your summer plans to the fullest.
Here are some easy ways to make the most of your vacation, and keep your business going strong, this summer. Read more…
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Nick Steeves: Great article Kristen, thanks for writing about Wishpond's Pinterest i...
tg888: www.wholebakedgoodness.com. A bakery based in Nashville, TN that bake...
tg888: www.wholebakedgoodness.com has grown simply by having the vistaprint l...
senior travel: It is really great that I have found this informative article. With yo...
dhardra: Any info on the ranges of price points of products on Pinterest? Wonde...