In this week’s edition of Micro Business Tips Thursday, we asked the Vistaprint Facebook community about recent marketing tactics. While the summer months can be difficult for marketing and driving new business, the show must go on, right? So to find out what has been successful this summer, we posed the following question: What is the most effective thing you have done to drive new customers over the past month?
We again received a ton of great answers, but there was one that stuck out to us above the rest. So thank you to Carolyn Lemons Larson of Bennett Larson Photography for your response:
I like to send out thank you notes to people who have shown us even the slightest favors, especially in business (such as receptionists with whom we have spoken – trying to get to the decision makers, etc). And it seems like every time I stay on top of the thank you notes, and send out a batch of them, then suddenly more business starts coming our way… even from people who haven’t received a thank you note yet! I get a little lax about the thank you notes sometimes, but I sent out a batch of them at the beginning of this month, after skipping several months, and now new business is flowing our way. Also, we started setting daily sales goals starting this month, and we are reaching them. I think it has to do with having an attitude of gratitude, as they say. Not to mention our fine website and other great products we recently started buying from Vistaprint! Thanks so much for all your great products and services!
To see all of this week’s entries, please visit the post on our Facebook wall.
To continue the discussion, what have you done to attract new customers to your business in the past month? We’d love to hear in the comments below in the comment section.
Be sure to tune into our Facebook page next week for your chance to be featured on this blog.