Archive for October, 2009

Don’t Believe the Rumors… eBay is Still a Great Place to Sell

soldThe following guest post is brought to us by the Internet Marketing Center,  which can be found at: www.internetmarketing.com

If you’re active on eBay you’ve undoubtedly seen a bunch of changes over the last couple of years, and if you’re new to the site, you might be wondering what all the eBay furor is about!

Well, it all comes down to eBay wanting to keep its policies and methods current to ensure ongoing profitability and growth. eBay recognizes that their success centers around keeping their customers (buyers AND sellers) happy, so recent changes to how the marketplace runs has been an attempt to balance satisfaction between both buyers and sellers (no small feat!). Read more…

Will Social Media Work for You?

pier_jumpingSocial media has the world abuzz. Whether it’s Twitter being superimposed on a television show or Facebook being mentioned on the late night news, it’s everywhere. This phenomenon is not lost on the business world as companies both large and small are jumping on the social bandwagon. Read more…

“Interning” Pays Off

successThis guest post is part of our ongoing Small Business Perspective series, and is written by Theresa Gould, owner of RobnT Business Solutions in Chicago, IL.

Last month I shared that I was offering my services for free to a couple of clients for a short period of time. The strategy was to gain experience after being out of the work force due to the birth of our first child, and to gain reputability as a new business owner offering online services. Read more…

Business Locations Do Matter

Discovery-Globe-thumbWhenever a business opens or closes its doors, typically one of the biggest noted factors of success, or failure for that matter, is usually three key words: Location, Location, Location.

It is a pretty safe bet to say that opening up a brick and mortar store in a city center has a higher likelihood of attaining foot traffic and visibility than one opened on the outskirts of town.  With that in mind, would you believe that certain cities across the country are also better suited to launching a new business? You should. Read more…

“Working the Room” Effectively

Networking(1)This guest post is part of our ongoing Small Business Perspective series, and is written by Audrey Clarke, owner of Professionals Now, LLC in Tampa, FL.

As a small business owner, it is imperative to network and market as much as possible.  We understand that as a small business owner, you don’t have the large budgets for advertising or marketing. Well, there’s good news. You can network and advertise all at once with a name tag. We’ll talk about what type of name tag in just a moment. Read more…

Holiday Planning in Oct.? You Bet!

happy-holidaysThis guest post is part of our ongoing Small Business Perspective series, and is written by Caprice de Lorm, owner of de Lorm Designs in Orange County, CA.

Before I owned my own business, I found it strange to see holiday displays in warehouse stores before Halloween. It felt, well, too early to be thinking about getting ready for sending out holiday greetings. Read more…

Turn Your Website Into an eBay Store

ebay-logo1The following guest post is brought to us by the Internet Marketing Center,  which can be found at: www.internetmarketing.com

When you hear the word eBay, you might be forgiven for thinking it’s just a place to offload all your unwanted junk for a few extra dollars. And yes, eBay is great for selling CDs you don’t listen to anymore or that t-shirt you never wore, but it’s also so much more. Read more…

Virtual assistants – small biz saviors?

42-16879945This guest post is part of our ongoing Small Business Perspective series, and is written by Christine Davis, owner of Annointed Assistant in Mississippi.

Many small business owners find themselves in a fight to do paperwork and to do their job effectively.  So a lot of times, the paperwork get pushed to the side.  However, there is help. Read more…

Seize the chance to be creative

creative-genius-mindset-mind-mapThis guest post is part of our ongoing Small Business Perspective series, and is written by Katharine Napoli, owner of Computerized Office Services in New Jersey.

With fall finally upon us, many people are happy that the summer slump has come to an end and hope their business picks up to pre-summer levels.  Businesses are also turning to more creative ways to increase their sales. Read more…

Active marketing, via text message

Barack-Obama-Blackb_124146sIf you have looked at any marketing publication or article in the past few months, you’ve probably seen a mention of text messaging marketing. It seems to be the next big thing that has been tested by everyone from small business owners and large brands, including Armani and even the President..  The success of these campaigns was closely tied to the number of people opted into it. For example, the President pinged 2.9 million people when he announced Joe Biden as his running mate and Armani had lines down the block after announcing deals via a short messaging service (SMS). Read more…